Thursday, January 24, 2013

The Most Popular Games, Gear and Items of 2012



Top Games 20122012 was a big year for ROBLOX and the users. Along with the many product releases and events that came along, ROBLOX has released a bunch of new gear and saw our users create a bevy of new and unique ROBLOX games. I thought I’d take a look back at the top 15 most popular games of 2012 and, while I'm were at it, dig up some item and gear statistics as well. Remember, I'm only counting data from 2012 — some of these popular games have millions more visits when you consider their lifetime stats.

Most Visited Games of 2012

Base Wars: The Land
  1. Base Wars: The Land – 15,189,409 visits
  2. Catalog Heaven – 11,602,354 visits
  3. Rollercoaster Into a Black Hole Obby! (Now known as Jump Into the Ball Pit and Survive!) – 11,501,222 visits
  4. Paintball! – 10,096.274 visits
  5. Call of Robloxia 5 – ROBLOX At War – 8,184,995 visits
  6. Welcome to the Town of Robloxia – 7,455,373 visits
  7. Build a Hideout and Fight – 6,812,161 visits
  8. The Complex V.4 – 6,703,501 visits
  9. Build to Survive the Zombies – 6,645,146 visits
  10. Sword Fighting Tournament – 6,477,147 visits
  11. Monsters Vs Robloxians (Now known as Be A Superhero Go To Highschool) - 5,403,099 visits
  12. Disaster Hotel – 4,976,622 visits
  13. Super Fun Obby – 4,957,167 visits
  14. Apocalypse Rising – 4,844,229 visits
  15. DriveBlox Unlimited – 4,654,125 visits
The most popular game of 2012 was d4rk886‘s Base Wars: The Land, with more than 15 million game plays. It features about 30 character classes and, on top of that, vehicles to pilot and special weapons for each class that you can unlock through play. On a typical afternoon, Base Wars: The Land is typically in the top 10 games on the Games page. The game owes its longevity to a high amount of replayability, due mostly to the branching number of choices players can make as they accrue points in the game (a topic ROHLOX has touched on before — if you’re looking for tips on how to make your game more replayable, check out a ROBLOX article).
Call of ROBLOXia 5: ROBLOX at War
Comparing the top games from this past year to the top games of 2011 yields some interesting results — only three of the top games on the list were on both lists. This speaks volumes about our platform –some games get it so right that they can stand the test of time. But with so many new and innovative games constantly flooding the Games page, this is a rare occurrence. Call of ROBLOXia: ROBLOX at War, Base Wars: The Land, and Rollercoaster Into a Black Hole Obby stood the test of time, appearing on the top 15 list for two years in a row.

Let’s move on to gear. I decided purposely to exclude gear items that were promotional because those items were free, and I want to know which gear sold the most over the course of the year. Here’s the list.

Most Sold Gear of 2012

  1. PotionBody Swap Potion – 26,321 sold
  2. Spray Paint – 11,949 sold
  3. Egg Cannon 9000 – 11,002 sold
  4. Speed Coil – 9,386 sold
  5. 2013 Firework - 9,319 sold
  6. Phoenix – 9,084 sold
  7. Flying Magic Carpet – 8,867 sold
  8. Bluster Buster – 8,376 sold
  9. Captain Steelshanks Recruiting Staff - 7,232 sold
  10. Telamax xTreme Dual Shoulder Cannons – 6,847 sold
The best-selling gear item of the year was the Body Swap Potion. When equipped, you can click on another place and you will swap appearances and locations with that player ( I really hate this, but it's fun to use). This chaotic capability is useful in a wide variety of contexts, which probably explains some of its popularity. In a battle game, it affords all kinds of exciting tactical options to confuse the enemy. In a social game, it’s just pure fun to ape your comrades.
Finally, let’s look into our top-selling items. I've removed from consideration all promotional items that we (Readers and I) published this year (some of which were incredibly popular).

Swordfighting in StyleMost Sold Items of 2012

  1. Ostrichsized Winter Scarf - 22,673 sold
  2. Tweet Tweet – 22,660 sold
  3. Crimson Winter Scarf – 20,814 sold
  4. Valentine’s Day 2012 Cap – 19,817 sold
  5. Spiky Halloween Shades – 19,636 sold
  6. Saint Patrick’s Day 2012 – 19,242
  7. Red Flowered Cloche – 18,011
  8. Dark Blue Light Hair - 14,617
  9. Charming Brown Haired Fellow – 13,300
  10. Opened Gift of the All Seeing Eyes – 13,297
Despite being released in mid-December, OstrichSized‘s winter scarf was our best seller for the year. He pointed out that this item hit the “sweet spot” between “style,” “seasonality,” and “pure value.” Pick one up today for 20 Robux in the catalog while supplies last!

~ Sherknock/Chris

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